Learning from my own platforms
SpainProperty, ThaiProperty and DubaIngatlan help Hungarian-speaking buyers explore property abroad. Behind them, MarciCRM handles enquiries and follow-up. Running these myself means I see every step, from the ad to the signed appointment.
Website best practices
- Location guides before listings. Buyers first need to understand an area.
- Educational content. Costs, taxes, process and risks, explained honestly.
- A clear consultation step. Calendar booking and WhatsApp alongside a structured enquiry form.
- Ask useful questions. Budget, timeline and goals help the agent prepare a relevant answer.
- Localised language. Speak to the buyer in their own language and context.
Lead generation best practices
- Google Ads for intent around locations and property types.
- Meta ads for discovery with strong visuals and a single, clear offer.
- SEO content that answers buyer questions and keeps working over time.
- Fast follow-up. The best lead goes cold if nobody responds the same day. A CRM makes the next action visible.
- Measure appointments, not form fills. Optimise towards real consultations.
Building a property business online?
I can create the website, run the campaigns and set up the CRM behind it. Get in touch.